All About RapidFire Video

A Jet-pack for Your Business Card

Here's the scene:

You're at a conference or a social event. You meet someone who asks what you do. You talk about your gig, trying to infuse your story with some excitement. After all, you're proud of what you have to offer. Maybe it works, and maybe there's some synergy. You trade business cards and plan to "stay in touch". Good start.

A day or two later, you find the business card and send over a quick e-mail in an effort to move forward. But the initial excitement is over; they might not quite remember what it was that you said to spark their interest, and they certainly can't pass along that excitement to a colleague or contact who might also appreciate your offering.

We all know that sending over a PowerPoint is a turn-off: There's no flow, no voice, no human element. Heck, they may not even have the fonts you used!

Imagine, though, that along with the note, they find a small video attachment that tells your story briefly but with energy, humor, and that "spark" that gets them to sit up, smile, and get connected to you. Now that's aggressive Marketing.

Business cards are a nice start, but they are passive, bare-bones and are too easy to misplace, ignore or, well, "file". A RapidFire Video tells your story, is easy to share, and makes an excellent intro or follow-up for a sales call as a "tickler" to keep the story top of mind.

Jump-Start Your Sales Calls

Even for a seasoned salesperson, it's tough enough to find the right names and contact info for your cold calls. And it's rarely easy to get through to the right decision-maker and then to get them to listen to your pitch.

But even when you've gotten that far, the toughest part is getting that meeting. You can only get so much of your message across when it's just a faceless chat over the phone, and sending them over to your web site means you leave them to poke around and perhaps read the right parts. Oh, and sending them a PowerPoint to plod through at their convenience? You know how that usually ends...

Now, think about this. What if, within a minute of hanging up the phone, they find a small video attachment in their inbox, telling your story briefly but with energy, humor, and that "spark" you need to get them to sit up, smile, and decide to schedule that meeting. Now that's what sales is all about.

Get a response with a RapidFire Video. We tell your story, make it easy to share, and provide an excellent intro or follow-up for a sales call. Show them you've got something talk about.